One of my friend, Michael Williams, had just closed his music shop. Here are several reasons why I think his business failed. First, the location of his shop is so far from the town that I think no one was willing to go to such a remote place only to buy a CD. Besides, most of the CDs there were hip-hop and rock. However, most people who live near there are around fifty to sixty years old. I think he should buy other categories of CDs such as world music and classical music because the middle-aged people prefer to listen to light music rather than electronic music. Moreover, the time his shop opened was very short and it missed the bustling time. Not only was the location of the shop far away from the place people live, but the business hours were few. Due to the two reasons, I consider that no one would find his shop except for frequent customers and neighbors. Last but not the least, he would not accept checks and cards. It would surely cause a serious problem for purchasers. Now, I'm going to tell him about my opinion on his business failure and discuss some solutions.
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